Free Resources

E-commerce Growth Resources

Free guides, templates, and checklists to scale your e-commerce store with paid ads. Everything I've learned managing $26M+ in ad spend.

11,711 downloads8 resources
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Most users start with these resources. Perfect for getting quick wins with your ad campaigns.

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checklist1,243 downloads

Facebook Ads Account Audit Checklist

Complete 50-point checklist to audit any Facebook Ads account. Identify wasted spend, optimization opportunities, and scaling potential.

PDF2.1 MB
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E-commerce Scaling Playbook

Step-by-step guide to scale from $10k to $100k/month with paid ads. Budget strategies, creative testing, and optimization frameworks.

PDF5.8 MB
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PDF

E-commerce Scaling Playbook

Step-by-step guide to scale from $10k to $100k/month with paid ads. Budget strategies, creative testing, and optimization frameworks.

2,156
PDF

Retargeting Strategy Guide

Advanced retargeting playbook for e-commerce. Audience segmentation, ad sequencing, and cart abandonment recovery.

1,654
PDF

Creative Testing Framework

Systematic approach to test ad creatives. Includes testing matrix, performance benchmarks, and winning ad patterns.

1,567
PDF

High-Converting Landing Page Checklist

35-point checklist to optimize landing pages for paid traffic. CRO best practices, mobile optimization, and conversion elements.

1,423
Featured
PDF

Facebook Ads Account Audit Checklist

Complete 50-point checklist to audit any Facebook Ads account. Identify wasted spend, optimization opportunities, and scaling potential.

1,243
Google Sheets

Client Reporting Dashboard Template

Professional reporting template for tracking KPIs. Pre-built formulas for ROAS, CAC, LTV, and performance metrics.

987
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Google Sheets

Campaign Structure Template

Pre-built campaign structure for Facebook & Google Ads. Includes naming conventions, budget allocation, and audience setup.

892

Need Custom Strategy?

These resources are great for DIY implementation. But if you want a custom strategy built specifically for your store, let's talk.

15-minute call • No obligation • Free audit included