Policies & Legal Information

Last Updated: November 24, 2025

Effective Date: November 24, 2025

1. Services Offered

Vince Servidad provides digital marketing consulting services including but not limited to:

• Facebook Ads management and optimization
• Google Ads (Search & Shopping) management
• Shopify store optimization and conversion rate improvement
• E-commerce strategy consulting
• Digital marketing audits and analysis

2. Age Restriction

Our services are intended for individuals 18 years of age or older. Users under 18 must have parental consent to use our services. We do not knowingly provide services to individuals under 13 years of age.

3. Client Responsibilities

Clients agree to:

• Provide accurate business information and access to necessary platforms
• Grant appropriate permissions for advertising accounts and Shopify stores
• Fund advertising budgets separate from service fees
• Respond to communications and requests within reasonable timeframes
• Comply with all applicable advertising policies and regulations including Facebook Advertising Policies, Google Ads Policies, and platform community standards
• Ensure products/services marketed comply with all platform policies and regulations
• Accept responsibility for any policy violations related to their products or services

4. Service Fees & Payment Terms

• Service fees are separate from advertising spend
• Payment terms are defined in individual service agreements
• Client is responsible for all advertising spend with platforms (Facebook, Google, etc.)

5. Refund & Cancellation Policy

Our refund policy is as follows:

• Service Fees: No refunds for completed work or work-in-progress unless otherwise specified in writing
• Campaign Setup Fees: Non-refundable once campaign setup has begun
• Advertising Spend: All advertising spend paid directly to platforms (Facebook, Google, etc.) is non-refundable and non-transferable
• Cancellation Notice: Either party may cancel services with 30 days written notice as specified in the service agreement
• Pro-Rated Refunds: Monthly retainer fees may be pro-rated for cancellations only if specified in the signed service agreement

6. Performance & Results

No Guarantees: While historical results and case studies are documented and shared for reference purposes, they represent past performance examples only and do not constitute guarantees of future results. Individual client results will vary significantly based on numerous factors including but not limited to:

• Industry vertical and market conditions
• Product quality, pricing, and competitive positioning
• Brand reputation and customer trust
• Budget allocation and advertising spend levels
• Website conversion optimization and user experience
• Seasonal trends and economic conditions
• Platform algorithm changes and advertising policy updates
• Quality of creative assets and ad copy

No ROAS Guarantees: No specific Return on Ad Spend (ROAS), revenue targets, or performance outcomes are guaranteed unless explicitly stated in a written and signed service agreement.

7. Advertising Platform Compliance

We are committed to full compliance with all advertising platform policies including:

• Facebook/Meta Advertising Policies: Adherence to Meta's Advertising Standards, Community Standards, and Commerce Policies
• Google Ads Policies: Compliance with Google Ads policies including prohibited content, restricted content, and editorial requirements
• Platform Community Standards: Respect for platform-specific community guidelines and terms of service
• Client Product Compliance: Client is solely responsible for ensuring their products, services, and business practices comply with all platform policies and applicable laws
• Right to Refuse Service: We reserve the right to refuse service or terminate agreements for products/services that violate platform policies or applicable regulations

8. Client Data Handling & Processing

When providing services, we act as a data processor on behalf of clients:

• Data Processing Agreement: Available upon request for clients requiring formal DPA documentation
• Third-Party Tools: We utilize industry-standard tools including Facebook Business Manager, Google Ads, Google Analytics, Shopify Admin, and other analytics platforms to deliver services
• Data Breach Notification: In the event of a data security incident, we will notify affected clients within 72 hours of becoming aware of the breach
• Data Portability: Clients have the right to receive their data in a structured, machine-readable format and to export campaign data at any time
• Data Retention: Client campaign data is retained for the duration of service engagement plus an additional period as required by law or as specified in the service agreement

9. Intellectual Property

• Client retains ownership of all brand assets, creative materials, and business information
• Vince Servidad retains ownership of proprietary strategies, templates, and methodologies
• Campaign data and insights may be used in anonymized case studies with explicit client permission
• Upon termination, client receives all login credentials and maintains full access to all advertising accounts

10. Termination

Either party may terminate services with written notice as specified in the service agreement. Upon termination:

• Client will receive all login credentials and complete account access
• Fees for completed work remain due and payable
• Advertising campaigns may continue running until client manually disables them
• All client data will be securely transferred or deleted as requested

11. Limitation of Liability

Platform-Related Risks: Vince Servidad is not liable for:

• Advertising platform policy violations resulting from client's products or business practices
• Ad account suspensions or restrictions imposed by advertising platforms
• Business losses resulting from platform algorithm changes or updates
• Market condition changes, competitive landscape shifts, or economic downturns
• Platform outages, technical issues, or service disruptions beyond our control
• Changes in platform advertising policies that affect campaign performance

Maximum Liability: Our total liability under any service agreement is limited to the amount of service fees paid by the client in the 30 days preceding the liability event. This limitation does not apply to gross negligence or willful misconduct.

12. Policy Updates

We reserve the right to update these Terms of Service at any time. Changes will be posted on this page with an updated "Last Updated" date. We review and update our policies annually to ensure compliance with current regulations. For material changes, we will notify active clients via email at least 30 days prior to the effective date.

Last Updated: November 24, 2025

Effective Date: November 24, 2025

1. Information Collection

We collect the following categories of information:

• Contact Information: Name, email address, phone number, company name
• Business Information: Company name, website URL, industry vertical, business objectives
• Campaign Performance Data: Metrics from advertising platforms (Facebook, Google Ads)
• Communications: Email correspondence, meeting notes, project documentation
• Technical Information: IP address, browser type, device information, cookies and tracking data
• Financial Information: Payment information processed through secure third-party payment processors

2. How We Use Your Information

We use collected information to:

• Deliver, maintain, and improve our digital marketing services
• Communicate about your campaigns, services, and account updates
• Analyze and optimize advertising performance across platforms
• Create anonymized case studies and performance benchmarks (with your explicit permission)
• Comply with legal obligations and enforce our agreements
• Prevent fraud and ensure platform policy compliance
• Send service updates, marketing communications, and promotional offers (with your consent)

3. Information Sharing & Third Parties

We do not sell your personal information. We may share information with:

• Advertising Platforms: Facebook/Meta, Google Ads as necessary to manage and optimize campaigns
• Analytics Tools: Google Analytics, Facebook Analytics for performance tracking
• E-commerce Platforms: Shopify for store optimization services
• Service Providers: Cloud hosting, email services, payment processors
• Legal Compliance: Professional advisors, law enforcement, or regulatory authorities when legally required

4. International Data Transfers

Your information may be transferred to and processed in countries other than your country of residence, including the United States and the Philippines. These countries may have data protection laws different from your jurisdiction. When we transfer data internationally, we implement appropriate safeguards including:

• Standard Contractual Clauses approved by the European Commission for EU data transfers
• Ensuring third-party service providers maintain adequate data protection standards
• Compliance with cross-border data transfer regulations

5. Data Security

We implement industry-standard security measures to protect your information:

• Encrypted data transmission using SSL/TLS protocols
• Secure access controls and multi-factor authentication
• Regular security audits and vulnerability assessments
• Employee training on data protection and privacy practices
• Secure storage of sensitive information with access logging

However, no method of transmission over the Internet or electronic storage is 100% secure. While we strive to protect your information, we cannot guarantee absolute security.

6. Data Retention

We retain your information for as long as necessary to:

• Provide services and maintain your account
• Comply with legal, tax, and accounting obligations (typically 7 years)
• Resolve disputes and enforce our agreements
• Maintain anonymized performance data for benchmarking and analysis

Upon request and after service termination, we will delete or anonymize your personal information unless retention is required by law.

7. Your Privacy Rights

You have the following rights regarding your personal information:

• Right to Access: Request copies of your personal information
• Right to Rectification: Request correction of inaccurate or incomplete data
• Right to Erasure: Request deletion of your personal data (subject to legal obligations)
• Right to Data Portability: Receive your data in a structured, machine-readable format
• Right to Object: Object to processing of your personal information for certain purposes
• Right to Restrict Processing: Request limitation on how we use your data
• Right to Opt-Out: Unsubscribe from marketing communications at any time
• Right to Non-Discrimination: Not receive discriminatory treatment for exercising privacy rights

To exercise any of these rights, please contact us using the information provided at the end of this policy. We will respond to verified requests within 30 days.

8. GDPR Compliance (European Union)

For clients and visitors in the European Union, we comply with the General Data Protection Regulation (GDPR):

• Lawful Processing Bases: We process data based on consent, contractual necessity, legal obligations, or legitimate interests
• Data Protection Principles: We ensure data is processed lawfully, fairly, transparently, and for specified purposes only
• Individual Rights: Full support for all GDPR-granted rights including access, rectification, erasure, portability, and objection
• Data Protection Officer: Available for privacy inquiries and concerns
• Supervisory Authority: You have the right to lodge a complaint with your local data protection authority

9. CCPA Compliance (California)

California Consumer Privacy Act Rights:

If you are a California resident, you have specific rights under the California Consumer Privacy Act (CCPA):

• Right to Know: Request disclosure of personal information categories collected, sources, purposes, and third parties with whom information is shared
• Right to Delete: Request deletion of personal information we have collected (subject to certain exceptions)
• Right to Opt-Out: Opt-out of the "sale" of personal information (Note: We do not sell personal information)
• Right to Non-Discrimination: Not receive discriminatory treatment for exercising CCPA rights
• Authorized Agent: Designate an authorized agent to make requests on your behalf

Categories of Personal Information Collected (Last 12 Months):

• Identifiers (name, email, phone, IP address)
• Commercial information (transaction history, campaign data)
• Internet activity (website interactions, cookies)
• Professional information (company, industry, job title)

Do Not Sell My Personal Information: We do not sell personal information to third parties. However, if you wish to opt-out or have questions, please contact us.

10. COPPA Compliance (Children's Privacy)

Children Under 13:

• Our services are not directed to children under 13 years of age
• We do not knowingly collect personal information from children under 13
• If we discover we have collected information from a child under 13, we will delete it immediately
• Parents or guardians who believe we may have collected information from a child under 13 should contact us immediately for removal

11. Email Marketing & CAN-SPAM Compliance

We comply with the CAN-SPAM Act for all email marketing:

• Clear Identification: All commercial emails clearly identify the sender
• Accurate Headers: Email headers, "From" and "To" information are accurate
• Subject Lines: Subject lines accurately reflect the email content without deception
• Opt-Out Mechanism: Every marketing email includes a clear unsubscribe link
• Opt-Out Processing: Unsubscribe requests are honored within 10 business days
• Physical Address: All emails include our valid physical business address
• Third-Party Compliance: We ensure any third-party email service providers comply with CAN-SPAM

To opt-out of marketing emails, click the "Unsubscribe" link at the bottom of any marketing email or contact us directly.

12. Policy Updates

We may update this Privacy Policy periodically to reflect changes in our practices, technology, legal requirements, or business operations. Updates will be posted on this page with a revised "Last Updated" date. We review our privacy practices annually. For material changes that significantly impact your rights, we will provide prominent notice via email or website notification at least 30 days prior to the changes taking effect.

Last Updated: November 24, 2025

1. What Are Cookies

Cookies are small text files stored on your device when you visit our website. They help us understand how you interact with our site, remember your preferences, and improve your experience. Cookies may also be used for advertising and analytics purposes.

2. Types of Cookies We Use

• Essential Cookies: Required for website functionality, navigation, and security. These cannot be disabled as they are necessary for the site to work properly.
• Analytics Cookies: Help us understand website performance, visitor behavior, page views, and user engagement patterns through tools like Google Analytics.
• Marketing/Advertising Cookies: Track visitors across websites for advertising purposes, remarketing campaigns, and conversion tracking (set with your consent).
• Functional Cookies: Remember your preferences, settings, and choices to enhance user experience.

3. How We Use Cookies for Advertising

We use cookies and similar tracking technologies for advertising and marketing purposes:

• Facebook Pixel: Tracks website visitors and conversions for Facebook advertising optimization and remarketing. Collects data about your browsing behavior, pages visited, and actions taken.
• Google Ads Conversion Tracking: Measures the effectiveness of Google Ads campaigns by tracking conversions, user interactions, and ad performance.
• Google Analytics with Advertising Features: Enables remarketing, demographics, and interest reporting for better audience targeting.
• Remarketing Tags: Allow us to show relevant ads to previous website visitors across advertising networks.
• Cross-Site Tracking: May track your activity across multiple websites to deliver personalized advertising experiences.

4. Interest-Based Advertising

We participate in interest-based advertising, which means you may see our ads on other websites based on your browsing behavior. This advertising is delivered through third-party advertising networks that collect information about your online activities over time and across different websites.

5. Third-Party Cookies & Services

Our website uses third-party services that set their own cookies:

• Google Analytics: Website analytics and visitor behavior tracking
• Facebook Pixel: Advertising, conversion tracking, and audience building
• Google Ads: Search and display advertising, remarketing, conversion measurement
• Other Advertising Platforms: May include additional tracking pixels from advertising networks

These third parties have their own privacy policies governing how they collect and use your information.

6. Managing Cookies & Opting Out of Targeted Advertising

You have several options to control and manage cookies:

• Browser Settings: Most browsers allow you to block or delete cookies through settings. Note that blocking cookies may affect website functionality.
• Google Ads Settings: Opt-out of personalized Google ads at https://adssettings.google.com
• Facebook Ad Preferences: Manage Facebook ad preferences at https://www.facebook.com/ads/preferences
• Network Advertising Initiative (NAI): Opt-out of participating networks at https://optout.networkadvertising.org
• Digital Advertising Alliance (DAA): Opt-out of interest-based ads at https://optout.aboutads.info
• Do Not Track (DNT): We honor browser DNT signals when technically feasible

Important: Opting out of targeted advertising does not mean you will stop seeing ads; you will still see generic, non-personalized advertisements.

7. Cookie Consent

By using our website, you consent to the use of cookies as described in this policy. For users in jurisdictions requiring explicit consent (such as the EU), we provide a cookie consent banner allowing you to accept or decline non-essential cookies.

8. Updates to This Cookie Policy

We may update this Cookie Policy to reflect changes in our practices, technology, or legal requirements. The "Last Updated" date at the top indicates when changes were made. We encourage you to review this policy periodically.

Vince Servidad is committed to ensuring digital accessibility for people with disabilities. We continuously work to improve the accessibility and usability of our website to ensure we provide equal access to all users, regardless of ability.

Accessibility Standards

Our website aims to conform to the Web Content Accessibility Guidelines (WCAG) 2.1 Level AA standards. We implement accessibility features including:

• Semantic HTML5 structure for improved screen reader compatibility
• Full keyboard navigation support for all interactive elements
• Sufficient color contrast ratios (minimum 4.5:1 for text)
• Descriptive alternative text for all meaningful images
• Responsive design optimized for various device sizes and screen readers
• Clear and consistent navigation throughout the site
• ARIA labels and landmarks for enhanced accessibility
• Skip navigation links for faster access to main content
• Form labels and error messages that are screen reader accessible

Ongoing Improvements

We regularly audit our website for accessibility compliance and make continuous improvements. Our development process includes accessibility testing and review to ensure new features maintain or improve accessibility standards.

Feedback & Contact

If you encounter any accessibility barriers, have difficulty accessing any part of our website, or have suggestions for improvement, please contact us through our contact form. We welcome your feedback and are committed to resolving accessibility issues promptly. We will make reasonable efforts to accommodate your needs and provide alternative access methods when possible.